Incomparable world blend, rich, complex, and full-bodied. The original craft coffee. World Blend: Conceived by Mr. Peet and his most discerning customer, Major Dickason's Blend has become the coffee that epitomizes the rich, flavorful taste of Peet's. Our Story: It all started on Vine and Walnut Streets in Berkeley, California, where Alfred Peet opened his first shop in 1966 with one goal: to make coffee unlike anything America had tasted before. Today, we abide by his exacting standards to deliver the richest, most flavorful cup-using only the world's finest beans, hand roasting in small batches, and never compromising on freshness. peets.com. www.Keurig.com. Find us on Facebook.com/Keurig or Twitter.com/Keurig. For brewer inquiries contact: 1.866.901.Brew/1.866.901.2739, www.Keurig.com. 100% recycled paperboard, minimum 35% post-consumer material. Printed in the United States.