Sweetened whole wheat & rice cereal with cinnamon. Per 3/4 Cup Serving: 130 calories; 0.5 g sat fat (3% DV); 140 mg sodium (6% DV); 10 g sugars; iron (50% DV); vitamin D (10% DV). Resealable. Whole Grain: 10 g or more per serving. Eat 48 g or more of whole grains daily. WholeGrainsCouncil.org. Compare to Cinnamon Toast Crunch Cereal (Cinnamon Toast Crunch is a registered trademark of General Mills IP Holdings I, LLC). Rise and shine and fill a bowl with crisp Cinnamon Toasters. These wholesome, oven-puffed, sweet squares are loaded with plenty of vitamins and minerals. Enjoy the goodness of a cinnamon swirl, sweetened and toasted whole wheat as part of your nutritious breakfast today. It's time to change the way you think about cereal. Great tasting cereal doesn't have to come in a box and it doesn't have to be expensive. That's why every variety of Malt-O-Meal brand cereal is less spendy, earth friendly, and soooo tasty. Less Spendy: We believe that families deserve a good deal. Quality food at a fair price. Every day. And in today's economy, who isn't looking for smart ways to spend their money? You'll be pleased to know that ounce for ounce, year after year, Malt-O-Meal brand cereals cost less than the expensively advertised boxed brands. Earth Friendly: Some people think cereal in a bag is just plain weird. But, think about it. Every year, the cereal industry produces 2.3 billion boxes, all unnecessary, because inside every cereal box is a bag full (if you're lucky) of cereal. That's just double packaging, in our opinion. In fact, our bags are 75% less consumer packaging waste to deal with than a comparably sized box with a bag inside (Based on the net weight of empty consumer packaging per pound of cereal delivered. For details, go to www.bagthebox.com/check-the-facts). So c'mon, help give the earth a break! Soooo Tasty: But, does it taste good? Will my family like it? Find out for yourself. We guarantee you'll love it or we'll give you your money back. Top our cereals with milk and some fresh fruit, or just have some on the side to make Malt-O-Meal brand cereal part of a wholesome, delicious breakfast. Visit BagTheBox.com to learn more. Bag the Box. bagthebox.com. TerraCycle: Make an eco-difference. This package can be recycled by TerraCycle, Inc. Visit www.terracycle.com to find out more. Taste Guarantee: We're sure your family will love our products! If you don't agree, your purchase will be refunded. Best if used by date and proof of purchase required. We also invite your questions and comments. Call: 1-800-743-3029 (8:00 am - 4:00 pm CT, weekdays). Write: MOM Brands, PO Box 1025, Lakeville, MN 55044 or visit our website at: mombrands.com. Made in USA.