The philosophy of Oyster Bay is to produce fine, distinctly regional Super Premium wines that are elegant and assertive, with glorious fruit flavors. The Hawke's Bay wine region is arguably the most exciting find for the cultivation of Merlot in New Zealand. Oyster Bay Merlot is about elegance and intensity of fruit. The hero is always the freshness of ripe fruit, with spice and soft tannins on the palate.