Established 1912. Our Homeopathic Approach: Homeopathic products take an alternative approach based on theories developed in the late 1700s that less is more. Homeopathic ingredients that cause symptoms in healthy people are diluted to extremely low levels to address similar symptoms in others. Traditional homeopathic theories are not accepted by most modern medical experts. Claims based on traditional homeopathic practice, not accepted medical advice. Not USFDA evaluated. Natural ingredients may vary in color and consistency. Our Story - Shea Moisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Raw Shea Butter handcrafted by women in Africa. With every purchase you show support of our mission to reinvest back in our communities. Family owned. Formulated with: No parabens; no phthalates; no mineral oil; no sulfates; no petrolatum. Cruelty free. No animal testing. Ethically traded sustainably produced. Certified B Corporation.