64 loads (Contains approximately 64 loads as measured to bar on cap). 4x cleaning power of leading natural detergent (See back panel. 1 dose Tide purclean vs 4 doses leading natural detergent). 0% dyes, phosphates, chlorine, brighteners. A powerful plant-based clean you can feel good about. Gentle on skin. Plant based. No dyes. Cleans in cold water. Large loads. HE full loads. Medium loads. For both HE. www.tide.com. how2recycle.info. Smartlabel: Scan with SmartLabel app for more info. For a full list of our ingredients and our efforts toward a sustainable future, go to www.tide.com. Questions? 1-800-879-8433. USDA certified bio-based product. Product 75%. Formula made with 100% renewable wind power electricity. Product made of a zero manufacturing waste to landfill site.